Listen in to this engaging Community Conversation with Susan Wilson, Principal of Pollination Group, and seasoned direct mail fundraising practitioner. Explore the current trends, challenges, and opportunities in the world of direct mail.
Susan will address the pressing question: Is direct mail dead? Discover how nonprofits can revitalize their direct mail campaigns by incorporating personalization, integrating digital channels, and adapting to audience preferences. Learn practical tips and innovative strategies to enhance your direct mail efforts and connect more effectively with your donors in today's evolving landscape.